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Our story


Research that stands out.

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Our story


Research that stands out.

 

Our Story

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Patternmakers was founded by Tandi Palmer Williams, a Qualified Practising Market Researcher and Associate of the UTS Institute of Public Policy & Governance.

Originally trained in economics and finance, Tandi has a knack for turning data into gold. She’s built a track record of delivering on complex briefs, turning technical mountains into manageable molehills and helping teams be informed and inspired by evidence.

Having worked with creative organisations of all different shapes and sizes, from the Royal Opera House in Covent Garden to government agencies, community theatre-makers and creative startups, she has learned how to make research engaging, meaningful and creative. 

Now a team of four, Patternmakers combines research and analysis with creative thinking techniques and clear communication to strengthen purpose-driven organisations.

 
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Tandi Williams

Managing Director

Patternmakers’ Founder and Managing Director Tandi Williams is an experienced consultant and arts and culture research specialist. 

She is a highly collaborative arts leader, with a clear communication style and focus on finding solutions.

An accredited Qualified Professional Researcher (QPR), up until 2015 Tandi was Research Manager for the Digital R&D Fund for the Arts in England. She was previously Research Manager for the Australia Council for the Arts and Senior Consultant at PricewaterhouseCoopers.

She’s passionate about the role of research in culture sector innovation.

Brooke Boyce

Research Manager

Brooke is experienced in delivering complex quantitative and qualitative research projects, and is our in-house expert on all things methodological.

She is a diligent project manager, who combines rigorous analytical skills and creative thinking.

She previously worked in the private sector, analysing shopping centre performance, delivering economic, industry and consumer trends, and managing large-scale innovative market research projects to deliver inspiring visitor experiences. 

 
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Catherine Davis

Senior Research Analyst

Catherine is a social scientist with a passion for the arts. She has particular expertise in mixed methods design as well as academic and community sector research experience. 

Her PhD in sociology equipped her with high level problem solving and project management skills, and a strong grounding in both quantitative and qualitative data analysis. In order to understand the role that social media play in the lives of new migrants, for her thesis she performed a large scale content analysis of online migrant communities and in-depth interviews with their members. 

Previously she has worked as a Research Officer for a not-for-profit organisation which helps the frail aged and younger people with disabilities access amenities and participate in community life.

Jodie Bombardier

Operations Manager

Jodie has local and international experience planning and delivering events across a range of industries.

Having first joined Patternmakers as Business Administrator, Jodie has recently stepped up as our Operations Manager, making the most of her extensive background in events management and business operations.

 
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Penny Cannan

Business Administrator

Penny has a background in Art and Design, Communications, Brand Identity and Project Management. 

Having previously worked in events and communications for a research institution, Penny understands the importance of collaboration and bringing people together to spark ideas that motivate action.

Her broad experience brings a fresh perspective to the team and her passion for all things creative meshes with the Patternmakers vibe.

 
 
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How We Work


Bringing you a different perspective.

How We Work


Bringing you a different perspective.

How We Work

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Technical skills + arts know-how

We're trained in research, economics and finance, so you don't have to worry about choosing the right consultant. We're also writers, facilitators and designers adept at collaborating, and building your capacity while we work. 

 
 

Nimble + networked

We have a small core team and a network of trusted freelance associates and collaborators. We all work from home, travelling regularly around the country, and meeting for regular co-working sprints. This approach helps us to keep our overheads down, and our rates low; while offering specialist skills to add value at key points. 

 
 

User-driven + method agnostic

We are method-agnostic and independent. This means that we are not tied to using one method or one tool to deliver insights. It also means we are always guided by your goals, challenges and considerations. For every arts and culture client, we handpick the best methods and techniques unique to the project. 

 
 

On trend +
up-to-date

We stay up to date with the changes you need to know about, and give you the lowdown without the technical talk. We attend the methodology conferences and pay the membership fees. We know what ‘best practice’ looks like and how things work in reality. 

 
 

Dedicated to culture + good causes

We get it. We share your passion for cultural expression, vibrant neighbourhoods and meaningful creative experiences. Most importantly, we know how to do research and analysis in an engaging way to capture creative minds and respect the creative process. 

 
 
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Up Next


Discover how data can help you.

Our Services

Up Next


Discover how data can help you.

Our Services